Overview
Purpose
To get viewers to be interested in White Water Rafting with friends and family and have a great time. As well as sharing my experience, and a great time that I had as I took my friends and family, so others can experience the same thing. Especially those that have wanted or curious of how it is to go white water rafting hearing from their friends, family, or social media. Help the company grow but mainly for the people to come and have a good time and enjoy not just the rafting but the service the company provides as well.
Audience
Single or Married young adult or even families who still want to have fun and want to continue to enjoy life. Bring a date or all your friends and enjoy the waters. Family’s, bring all your kids and relatives and enjoy the sun and the rush of the water as you try to control your raft down the river. Ages are 5 and up and safety is definitely our #1 priority. We have all sizes when it comes to life jackets and even our employees alongside of the river watching and making sure you are safe.
Branding
Website Logo
Style Guide
Color Palette
Palette URL: https://coolors.co/396e94-e7c24f-a43312-381d2a-aabd8c
| Primary | Secondary | Accent 1 | Accent 2 |
|---|---|---|---|
| [#283845] | [#5497A7] | [#387780] |
Typography
Heading Font: [Light 300 italic]
Really basic, easy to read and understand for viewers as they browse through the website.
Paragraph Font: [Light 300 italic]
Really basic, easy to read and understand for viewers as they browse through the website.
Normal paragraph example
The best Whitewater Rafting in Colorado, White Water Rafting Company offers rafting on the Colorado and Roaring Fork Rivers in Glenwood Springs. Since 1974, we have been family owned and operated, rafting the Shoshone section of Glenwood Canyon and beyond.
Colored paragraph example
Trips vary from mild and great for families, to trips exclusively for physically fit and experienced rafters. No matter what type of river adventures you are seeking, White Water Rafting Company can make it happen for you.
Navigation
Site Map
The Site Map of a site is just like it sounds…it is a map of the pages in a site and how they are related and linked together. From the map above we can see that we will eventually have the Home page and 2 sub or child pages.
The lines that connect them all together indicate that each page should be accessible from any other page, it is essentially showing us the global navigation for the site.
Wireframes
Wireframes are like blueprints for making webpages. They should show the major sections of content that will be on the page and the relative locations of each element. In the wireframe below you can see there will be 6 sections to our page:
- At the top we have a section with the logo (the box with the mountain means an image) and the navigation bar.
- Then there is a banner image that stretches all the way across the screen.
- Next we have some text and an image
- ...followed by another row made up of an image and some text.
- Then one more section of text with no image.
- Lastly, a footer containing a copyright/name line and 3 social media icons.
